great news! Finally, the concept of re-use, re-use, renovation of what is waste is gaining increasing ground and even a company like H & M considers the "waste-waste" to create a capsule collection designed by Ann-Sofie Johansson, Director Art of the Swedish brand, using scraps of collaboration between Lanvin, and H & M:
I really like the idea because he walks with the times with RI-Cashmere mini collectible us Anchors and Estel Fashion Cashmere!
The news I got it from Style.it of 28 January and carry the full text.
Waste means waste, waste a word of the first impact daunting, especially when associated with fashion. Yet H & M is able to transform even the "waste" into something trendy and desirable, especially if the waste in question are those left behind by Cyclone Alber Elbaz.
The Waste Collection for H & M was founded on the ruins of the now legendary Lanvin for H & M, the same as in November has led many of us (although we do not like to admit it!) To make queues in front of stores all over the world.
In this original design and environmentally friendly capsule collection is Ann-Sofie Johansson, artistic director of the Swedish brand, which has created 10 items patchwork recycled scraps of fabric left over from the collaboration with Lanvin. A careful study will track the memory of a trench or a zebra-shoulder yellow dress, now available for purchase only on eBay. The
Waste Collection will be on sale in Italy from February 3, only H & M store in Piazza San Babila in Milan.
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