Less than one month to one very interesting event! I'm talking about FA 'THE RIGHT THING to be held in Milan in Hall 1 and 2 in the Critical FieraMilanoCity Fashion.
I invite everyone in and around Milan to participate in this event for a different way of living while protecting the environment and the Earth in which we live.
here comes a very interesting article by Maura Tomei appeared Greenme.it and an excerpt from this article that I find very interesting Fashion is style and luxury, fashion and the market economy, fashion is the custom and culture. And for some years now, fashion is also ethical. Natural fibers, controlled supply chain, respect for workers and recovery of materials here is the new coordinates of a different way of thinking about the fashion that is gaining momentum among consumers and that begins to affect even the big productions. Critical is the Fashion, fashion fair, natural and sustainable, which will host the Special Section of F 'the right thing!, Fair critical consumption and sustainable lifestyles in Milan, scheduled for 12 to 14 March 2010.
Critical Fashion Challenge is to encourage the consumer to choose in a critical and conscious when it comes to fill the closet: the field of fashion, in fact, is not immune from issues related to environment and workers, from high environmental impact caused by large amounts of materials and processes involved in production. It is estimated that each year about 100 million tons of fiber being consumed, regardless of the artifacts outside the industrial production, waste and raw material. The relocation of most manufacturing processes, also encumbers the ecological footprint, as well as creating a number of issues to be addressed from the perspective of the exploitation of labor and workers' rights. 
The questions are many, short, and you need to know how to untangle the maze of responses staple of the market. There is no doubt that is growing among consumers, the demand for clothing and accessories that ensure equity and sustainability in the same style and quality. Request to a corresponding response variable and not always consistent from the production world: on the one hand, it increases the clothing lines "organic" (with fibers from organic production), the other is not always guaranteed control all stages of the production or other aspects of production and distribution. At the same time, the world saw the birth and development of small and micro businesses in fashion, and independent craft, trying to meet the new requirements fashion "clean" without putting aside the glamorous. 
An area the complex and constantly evolving, this fashion, in large part still to be explored: a challenge that makes' the right thing! Critical gather with fashion, that with its exhibition area and the events planned during the three day event will offer visitors the chance to touch the many facets of Italian production of ethical fashion. The real focus will be the exhibition area, populated by young designers, craftsmen and designers, social cooperatives and producers of fair trade: about 30 exhibitors at which to find clothes, jewelry, shoes and all kinds of accessories, without forgetting the home textiles.
and these photos that have chosen to include in their article also Estel Fashion 
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